This was the second time ArcSoft participated in this largest radio and television technology and equipment exhibition in the Asia-Pacific region. Based on last year’s experience, ArcSoft had a 100 square meter booth, exhibited seven new product lines, introduced three solutions, hosted multiple dance performances, and fielded a constant stream of media interviews, making ArcSoft one of the most popular exhibitors at this year’s CCBN.
CCBN ArcSoft Booth Highlight 1: ArcVideo Seven Product Lines and Three New Solutions
At this year’s CCBN, ArcSoft not only showed the transcoding products that won a praise last year, but also brought five new video processing systems: ArcVideo cluster management system, uploading pretreatment system, audit system, playback system, and the UI rendering system. ArcSoft also demonstrated HEVC and 4K solutions, an AVS+ solution and a cloud transcoding solution.
During the three day exhibition, ArcSoft’s booth attracted visitors from various industries, such as SARFT, provincial and municipal TV stations, radio and television new media, network operators, and content providers.
CCBN ArcSoft Booth Highlight 2: Well-Known paper media and network media competed to report
During CCBN, ArcSoft CEO Michael Deng participated in exclusive interviews with "Radio & TV Broadcast Engineering" magazine, DVBCN Chinese digital TV network, broadcast.hc360.com, bc.tech-ex.com and a number of industry leading print and online media outlets. Michael talked about the new technologies and the new trends in the radio and television industry, and discussed the development prospects of the ArcVideo video processing system in China’s broadcasting industry.
ArcSoft has focused on the development of multimedia video and image technologies for the past 20 years.
Once again ArcSoft is leading the technological revolution. Taking the world's leading technology and professional support and services as the core concept, ArcSoft provides the best products to customers in the Chinese market.