ArcSoft, the world’s leading professional imaging and video multimedia software technology company, has just won the “Technology Innovation Award” from the China Radio and TV Equipment Industry Association with its patented ArcVideo video processing system on exhibit at the China Content Broadcasting Network (CCBN) 2014.
March 22, 2014, the Fourth CRTA Scientific and Technological Innovation Awards was held in the Great Hall of the People in Beijing. This award is established by the approval of the Ministry of Science and Technology. It aims to reward the products, technologies, organizations, and individuals who make great contributions in promoting China's scientific progress for radio and television equipment. It is hosted by the China Radio and TV Equipment Industry Association. Among the hundreds of participating products this time, only 10 products received the "Technology Innovation Award", and ArcVideo was one of them.
ArcSoft CEO Michael Deng (middle), accompanied by the marketing director Hou (right), and the director of ArcVideo sales Sung (left), went to the Beijing Great Hall. At the ceremony, Mr. Zhang Zhijian gave the award to Mr. Deng personally. Mr. Zhang, as the chairman of CRTA Scientific and Technological Innovation Awards committee, is a pioneer and one of the founders of China's TV broadcasting science and technology sector. Receiving the award from Mr. Zhang is an honor for ArcSoft multimedia and video solutions.
ArcVideo, ArcSoft’s multimedia video is a new combination of ArcSoft’s 20 years of multimedia technologies. It can help radio and television operators easily distribute and transfer the audio-visual content to multi-screen environments. At the CCBN 2014 exhibition, ArcVideo also demonstrated its seven enterprise-class solutions: offline transcoding, uploading pretreatment, real-time encoding/transcoding, cluster management, audit, versatile player, and UI rendering systems. With its SimHD SD to HD technology, and 10X super-fast transcoding, ArcVideo won the No. 0158 “2013 Annual Technology Innovation Award from the National Science & Technology Awards”.
ArcSoft has developed multimedia video and image technologies over the past 20 years, but has only focused on the radio and television industry during the last year. Despite being new to the sector, through ArcVideo products, ArcSoft has established many cooperative relationships with many well-known customers in the broadcasting industry, including Zhejiang WASU, Hunan TV happy Sunshine, Southern Media, YSTen, Enlight Media, China mobile, China Digital Video (CDV), Dayang and more.
ArcSoft takes the world's leading technology and professional support and services as its core mission, and provides the best products to users and the Chinese market. In 2014, ArcVideo will integrate the development needs of the market, offer the most advanced and needed technologies, and promote the rapid development of the broadcasting industry.