ArcSoft, the world’s leading professional imaging and video multimedia software technology company, has focused on the development and production of its own brand. With its strong technical foundation, ArcSoft is always working on bringing the best experience to users worldwide.
Each year, ArcSoft highlights three products through awards for: the "Most Competitive Product Award", the “Most Influential Product Award", and the "Most Innovative Product Award". In 2013, the ArcVideo video processing system, with its strong technical support, as well as outstanding market performance over the past year, stood out from more than twenty products in participating, and won ArcSoft’s Most Competitive Product Award for 2013.
2013 is an important period for OTT transitioning to large-scale development. Video sites is growing and becoming more and more mature. New manufacturers continue to enter the OTT box market. And one of the competitive features is support for Internet video, which made a lot of users turn back to the TV terminal from the traditional mobile terminal.
The ArcVideo video processing system is an overall solution intended for the field of DVB + IPTV + OTT. It can help broadcasting and TV companies make use of large volumes of content, do the secondary development, and generate new revenue. It allows the user to improve the existing production platform according to the user’s needs and create greater value. Users can quickly enter and dominate the market to promote the rapid development of new media broadcasting.
From content acquisition to content processing, from content conversion to content playback, the ArcVideo video processing system covers the entire production process and broadcast content flow. Based on seven major product series, the world's leading technologies, and rooted in a strong Chinese support team and business model, ArcVideo has become the best choice for industry vendors.
During 2014, new technologies, such as H.265 technology, 4K, and big data analysis, will create even greater innovation in the industry. The ArcVideo video processing system already includes full support for 4K and H.265 video encoding/transcoding technologies. Based on advanced GPU technology which has already been widely used in the aerospace arena, and ArcSoft's 20 years of professional audio and video processing capabilities, ArcVideo can provide a complete solution to process large volumes of content quickly, handle high quality multi-screen live transcoding at low bitrates, and offer flexible business integration.
In the past few years, China's economy has continued to boom. And the Chinese market has become more and more important for ArcSoft. ArcSoft’s traditional OEM market in China has been a great success, and the broadcasting sector has developed into a point of focus. ArcVideo products and technologies are very suitable for the Chinese market, and its strong R&D team will provide more and better technologies, products and services for this market.
2013 is a critical year for ArcVideo entering Chinese market. To win the “Most Competitive Product Award” is a huge recognition for ArcVideo. In 2014, ArcVideo will face more challenges, as well as more opportunities. And ArcSoft will also continue to invest heavily in the ArcVideo product line, gradually applying ArcSoft’s audio and video processing technology, content auditing technology, multi-screen interactive technology, cloud processing techniques, and more to the product line to meet the needs of the Chinese market. We believe that with our concerted efforts, ArcVideo will achieve even greater success!